Modernizing a 20 yr old brand with a fresh new look and messaging

 
 
 
Fortitude Insurance logo.png

The Challenge:

Fortitude Insurance Group has been successfully working with businesses providing insurance for over 20yrs.

The old website was outdated, didn’t serve in terms of functionality or to get to the core of the new business. We helped them determine the new offerings, how they would be structured, and the pricing models. based on this we determined the business strategy that would help their business leap forward.

The Solution:

We worked with their senior leadership team to rebrand and bring a whole new website to life.

  • brand guidelines

  • website design & development

  • logo design

The Results:

An entirely new website with full functionality and over 100 pages of in-depth product information and strong calls to action which have resulted in broader reach, better search results, and increased conversions.